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Location Analytics Tools Are Incredibly Accurate

Mapsted’s indoor location analytics technology provides sub 1-5 metre accuracy, 200 times more accurate than traditional GPS and cellular-based services.

This technology provides comprehensive insights into customer behaviour, including popular areas, traffic patterns and visit duration to help identify areas for improvement and to develop targeted marketing campaigns.

Uses real-time data analytics to enable quick response to visitor behaviour changes, make data-driven decisions and improve the visitor experience.


Real-Time Business Intelligence

Stay ahead of the curve with Mapsted's real-time analytics. Detect issues as they occur and take immediate action to deliver exceptional customer experiences that set your business apart from the competition.

Get Instant Insights

Understand customer trends across your industry and get to know your customers with Mapsted’s real-time customer insights.

Captivate new customers and skyrocket revenue with personalized experiences driven by rich, timely location- and behaviour-based data.

Outsmart Your Competition

Stay ahead of the competition with Mapsted’s real-time analytics software. Respond to customer needs in the moment and anticipate their desires. Access timely insights to understand what your customers want next and offer new, in-demand products or services sooner than your competitors.

Stay ahead of business challenges with real-time analytics tools. Stay informed of any concerns as they arise, allowing you to proactively address them and ensure your customers always receive the best service possible.

Improve Marketing Accuracy

Save marketing dollars and refine your target audience to get the most out of your marketing budget to increase your reach and engagement.

Make decisions based on the latest information instead of historical data to send the right offers to the right customers at the right time across all your marketing touchpoints.

Make the most of real-time intelligence! Send targeted, timely messages to engage potential customers. Mapsted’s real-time analytics platform helps you reach customers when they're most likely to act on your offer.

How It Works

To learn more about the full suite of traffic flow, pattern visualization and modelling products, visit

Mapsted Analytics

Frequently Asked Questions

Real-time analytics is the process of analyzing and interpreting data as it is generated or received, allowing for immediate insights and decision-making. It involves capturing, processing and analyzing data in real time or near real time to extract valuable information, identify patterns, and gain actionable insights.

Analytics can be used in real-time by employing various techniques and technologies to process and analyze data as it is generated or received. Real-time analytics requires robust infrastructure, scalable technologies and efficient data processing capabilities to handle high volumes of data and deliver results in real-time. Real-time traffic analysis enables organizations to gain immediate insights, detect anomalies, respond to events, and make data-driven decisions in real-time, leading to improved operational efficiency, enhanced customer experiences, and competitive advantages in dynamic business environments.

Real-time analytics is important for several reasons, some of which include timely decision making, proactive problem solving, enhanced customer experiences, improved operational efficiency, fraud detection and security, predictive and prescriptive analytics and operational intelligence.

Real-time analytics is used by a wide range of industries and organizations that benefit from timely insights and the ability to make immediate decisions. Some examples include financial institutions, e-commerce and retail, manufacturing and supply chain, transportation and logistics, telecommunications, smart cities, social media and marketing, utilities and energy and sports analytics.

Real-time customer analytics data empowers organizations to understand their customers better, respond to their needs in real-time, and deliver personalized experiences at every touchpoint. By leveraging real-time insights, organizations can optimize marketing efforts, improve customer satisfaction, and build long-term customer loyalty.

Flexible Solutions Serving Any Industry

Indoor navigation adds tremendous value to many different industries including (but not limited to):

Higher Education

Keep students, visitors and staff engaged and up-to-date with the latest campus news and events.

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Mall Retail

Keep shoppers in the “know” with the latest news, events, and deals happening around them.

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Trade Shows & Exhibitions

Send personalized welcome messages to your visitors, suggest upcoming live events, and help them connect with other attendees.

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Big Box Retail

Let shoppers know where they can find deals, send messages about events and latest product news.

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Hospitals & Healthcare

Personalize and send relevant notifications to patients, visitors and staff.

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Transportation Hubs

Share live travel updates with passengers along their journey, ensuring they’re up-to-date.

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Resorts & Parks

Upsell in-house specials or excursions, ensure guests know about all events taking place around your park or resort.

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Museums & Art Galleries

Send personalized welcome messages and upsell related products in your gift shop.

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Get Started With Mapsted’s Innovative Location Technology Today

Join those clients using Mapsted’s personalized location technology solutions to increase sales and attract new customers. Discover how with a no-cost, customized demo.

Ready for Real-Time Results?

Give us an hour and we'll show you how location intelligence can drive powerful business results.

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